Single emails and full sequences, both in your voice.
Newsletters, cold outreach, win-back campaigns, welcome flows. Whether you need one email or a 7-email sequence, Molly drafts in your brand voice. Copy to your ESP and ship.
Welcome — let's get you set up in 5 minutes
✓ DRAFTEDThe 3 things most users miss
✓ DRAFTEDA customer story you'll want to read
✓ DRAFTEDQuick check: how's it going?
✓ DRAFTEDSpecial: 30% off your first year
✓ DRAFTEDEmail is one of your highest ROI channels. Most founders ignore it.
Email remains one of the highest-ROI marketing channels — direct, owned, and unfiltered by an algorithm. But writing 5 sequenced emails for a single welcome flow takes most founders weeks. So they don't. So the money stays on the table.
From nothing to a 5-email sequence in minutes.
Pick a sequence type
Welcome flow, newsletter, abandoned cart, win-back, post-purchase, re-engagement, onboarding drip — start from a proven template or describe what you need.
Molly drafts every email
Each email written in your voice, with subject lines, preview text, and conversion-focused copy. Optimized for the journey stage.
Copy to your ESP and ship
Each email is ready to paste into Mailchimp, Klaviyo, ConvertKit, or any other ESP. Copy individual emails, or download the full sequence as a CSV. Your ESP handles sending.
Not every email needs a sequence.
Quick newsletters, cold outreach, announcements, win-backs — sometimes you just need one good email. Molly writes those too.
Hey {{first_name}} —
Quick one this week. I've been experimenting with a 25-minute writing block first thing in the morning, and for the first time in months it actually stuck.
Here's what made the difference…
More than just writing emails. Building flows.
Single sends, multi-step sequences, and clean ESP-ready exports — all in your brand voice.
Single emails or sequences
Draft a one-off newsletter, cold outreach, or announcement — or build a multi-email welcome flow, win-back, or onboarding drip.
6 email types covered
Newsletter, cold outreach, win-back, announcement, anniversary, and custom — choose your starting point.
Subject + preview text included
Every email comes with an optimized subject line and preview text that complement each other in the inbox.
Multi-step structure
Specify days between emails (3, 7, 14, 30, or 60 days). Molly drafts the full sequence in one go.
Brand voice consistency
Every email in your brand voice. Edit freely — your changes stay yours.
Compatible with any ESP
Copy individual emails as HTML or plain text. Or export a full sequence as CSV. Paste into Mailchimp, Klaviyo, ConvertKit, or any other email tool. Hey Molly generates content — you handle sending via your own ESP.
Your sequences, at a glance.
See the entire flow, edit any email inline, export to your ESP without leaving the screen.
Welcome Sequence
Welcome — let's get you set up
The 3 things most users miss
A customer story worth reading
Quick check: how's it going?
A quick offer for early users
Hey {{first_name}} —
Quick welcome and the fastest path to your first published post. Two steps, five minutes, and you're live.
Step 1 — Connect your brand voice. Step 2 — Pick your first channel. We handle the rest.
For anyone who's left email money on the table.
Cart recovery and customer flows
Abandoned cart sequences alone recover 10-15% of lost revenue. Add post-purchase, win-back, and seasonal flows for compounding returns.
See use caseOnboarding and trial conversion
7-day trial drips that convert. Onboarding sequences that drive adoption. Win-backs that re-activate dormant users.
See use caseNewsletter and lead nurture
Weekly newsletters drafted in 10 minutes. Lead nurture sequences that convert subscribers into customers, in your voice.
See use caseEmail, connected to the rest of Molly.
Every blog post, social thread, and brand voice update flows straight into the inbox.
Email Sequences, explained.
Both. You can create individual emails — newsletters, cold outreach, announcements, win-backs, anniversary, custom — or full multi-email sequences with several days between sends.
Welcome flows, newsletters, abandoned cart recovery, post-purchase sequences, win-back campaigns, re-engagement drips, onboarding flows, lead nurture sequences, product launch campaigns, and custom sequences from scratch.
Any of them. Hey Molly doesn't integrate with ESPs — Molly generates the content and you copy or export it into the tool you already use. Drafts export cleanly as HTML, plain text, or CSV — paste into Mailchimp, Klaviyo, ConvertKit, ActiveCampaign, HubSpot, or any other ESP.
The entire email — subject line, preview text, body, CTA, and even unsubscribe footer copy if needed.
Yes. Edit anything — subject lines, body copy, CTAs, sequence structure. Your edits stay yours.
Human, if Brand Voice Engine is set up properly. Molly writes in your specific voice with your specific perspective. The whole point is the emails sound like you wrote them — most users tell us their audience can't tell the difference.
No. Email deliverability depends on your ESP and sender reputation. Molly writes the emails — your ESP (Mailchimp, Klaviyo, etc.) handles the sending. We avoid common spam triggers in our copy and structure for inbox readability, but the actual delivery is your ESP's job.
Yes — order confirmations, password resets, receipt emails, shipping notifications. They're often forgotten as branded touchpoints but they have the highest open rates in your program.
No. Build as many single emails or sequences as you need across any number of audiences and segments. There's no per-email or per-sequence pricing.